We share with you the strategies to find powerful data insights and succeed with Google Analytics.

UTM vs GCLID Parameters

Whether you are managing online marketing efforts or analytics for your business, you may have come across the term “UTM.” UTM parameters are introduced by Urchin, which is the predecessor of the earliest Google Analytics. They are supported out-of-the-box by Google Analytics. This means [...]

By |2021-12-05T13:57:50+08:00June 15th, 2021|Tags: , |
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