A high-performing landing page gives you better conversion rates, greater profitability. Learn everything you need to know about landing pages here.
Landing page and your quality score Your Google Ads quality score is an average score given to your keywords based on 3 criteria. Expected clickthrough rate (CTR): The likelihood that your ad will be clicked when shown. Ad relevance: How closely your ad matches the intent behind a [...]
Where do you send your traffic to? The first contact a user has with your business is likely to be through the landing page. Now you may ask; what is it? It is the first page that appears when a user clicks on your [...]
What is a landing page? Your PPC landing page is the page a visitor arrives at on your website after clicking your ad, whether it’s a text ad in the Google search results or a banner ad placed on the display network. What happens [...]
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