Our Library
PPC Calculator
Check out our ROI Calculator. It’s a simple, intuitive web application that lets you estimate your campaign’s ROI by tweaking the relevant metrics.
PPC Formulas
Pay-per-click advertising is a highly targeted and effective marketing tool. Still, in order to understand how it’s working for you, there are certain metrics you need to track and formulas you need to know to calculate the actual value of your PPC efforts.