What is Branding?

It means having your company stand for something in the minds of the customer. Most businesses fail to accomplish it.

By |2020-09-29T03:12:19+08:00March 13th, 2020|

What is CTA?

CTA means Call-To-Action. It is basically a button telling a user what to do, usually the action is something valuable to the business invovled. Example like "Call Us","Sign Up Today","Get In Touch".

By |2020-03-13T22:18:08+08:00March 13th, 2020|

What is Landing Page?

A landing page is a technical term used to describe the first page a user lands on after clicking an ad or marketing CTA (call-to-action).

By |2020-03-13T22:18:08+08:00March 13th, 2020|

What is Samurai PPC?

Samurai PPC is specialized in Pay-Per-Click and Paid Media. We run PPC campaigns like a Samurai. Only lethal and efficient accounts make the grade here.

By |2021-04-30T22:04:52+08:00March 13th, 2020|

What is Paid Search?

Paid search is just another term for advertising on search engines. Basically you only pay when a user clicks on your ad. If your ad shows up 50 times and receives 3 clicks, then you are billed for the clicks only. [...]

By |2020-03-13T22:18:08+08:00March 13th, 2020|

What is SEO?

It stands for Search Engine Optimization. It means optimizing your website to appear higher on the organic search result pages (the one below the ads).

By |2020-03-13T22:18:08+08:00March 13th, 2020|

What is SEM?

SEM stands for Search Engine Marketing. It means advertising your business on the big search engines like Google and Bing. It can be in a form of text, image or video. It is prioritized and usually appears on top of organic links (or SEO). [...]

By |2021-04-30T22:05:25+08:00March 13th, 2020|
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