What’s the difference between boosting an Instagram post and using the Ads Manager?
The beauty of Instagram ads is that it’s all done within your Facebook Ads Manager. So when you run Facebook Ads, your business can automatically show up on Instagram! The difference between boosting your post from the front end is that you miss out on the full functionality that Ads Manager provides. This includes conversion tracking, audience targeting features, a performance dashboard, and more. All this will give you significantly more insights about your ads and will improve your results.
Cyrus is a search advertising professional. He is currently certified in Google Ads, Advanced Google Analytics, Analytics For Power Users, Tag Manager, and Data Studio. He is also a Google Partner, which is awarded by Google to agencies who have achieved a high level of competency in driving their client’s results with Google Ads.
In his free time, he likes to write and research on different advertising techniques and ad pioneers.