Can I target my ads to companies on LinkedIn?
Yes, you can. This is one of the strengths of LinkedIn, in its B2B presence. You can generate a list of companies that you want to target (minimum 500) and upload the list to your LinkedIn ads account. Then set the campaign to target such companies so they see your ads. You can drive more conversions by reaching the decision-makers of your target companies.
Cyrus is a search advertising professional. He is currently certified in Google Ads, Advanced Google Analytics, Analytics For Power Users, Tag Manager, and Data Studio. He is also a Google Partner, which is awarded by Google to agencies who have achieved a high level of competency in driving their client’s results with Google Ads.
In his free time, he likes to write and research on different advertising techniques and ad pioneers.