We recommend to clients who are currently running Google Ads campaigns to extend their reach to Microsoft Ads. This will help them get a fully comprehensive search coverage on the internet. Even though Google dominates the search engine share, adding Microsoft to your strategy will help your business close the gap.
Should I use Microsoft Ads for my business?
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About the Author: Cyrus
Cyrus is a search advertising professional. He is currently certified in Google Ads, Advanced Google Analytics, Analytics For Power Users, Tag Manager, and Data Studio. He is also a Google Partner, which is awarded by Google to agencies who have achieved a high level of competency in driving their client’s results with Google Ads.
In his free time, he likes to write and research on different advertising techniques and ad pioneers.
